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#Verbania’s restaurant Il Portale awarded with #MichelinStar

Pallanza, Verbania. Copyright: LMMI

Restaurant Il Portale, among the five restaurants proposed by the Lago Maggiore Conference, can now show up for being a starred restaurant: Chef Massimiliano Celeste has been awarded a Michelin Star. The prize recognizes highly sophisticated work, passion and quality of the products and service of the restaurant.

The dining location lies in Pallanza, a district in the city of Verbania. It hosts up to 90 guests – 40 inside, 50 outside – and presents an almost totally green cuisine with regional products. The location offers a beautiful panorama view over the square of Pallanza. continue reading



#Lagomaggiore – latest tweets

18-20 April 2013 Environmental values at the core of EDUCATIONAL event organized by LAGO MAGGIORE MEETING INDUSTRY

golfo borromeoFrom the 18th to the 20th of April, Italian operators in the MICE sector are invited to a special event where they can enjoy a ‘taste’ of Green Meeting, the first ‘sustainable’ conference destination on the Italian and Swiss market. This educational event connected to Lago Maggiore Meeting Industry is organized by Verbania’s Chamber of Commerce in close collaboration with the Varese Convention & Visitors Bureau. This educational event has an important significance for the region and for the companies invited, an opportunity to savor the beauty of the area, but especially to experience first-hand the opportunities that the destination can offer to the Italian and international meetings industry. At the core of the program is the workshop on Friday morning at the Ville Ponti Congress Centre in Varese, to which are invited not only buyers but also exhibitors, who will also have an opportunity to meet again at the gala dinner to be held at the Rocca Borromeo in Angera. The initiative is promoted as part of a cross-border cooperative project between Italy and Switzerland called “Lago Maggiore Meeting Industry: Green Meeting by the blue-waters’ lake” involving the tourism promotion associations of the area overlooking Lake Maggiore, Lake Orta, Novara and the territories of Varese and Locarno. The goal of the project is to form a chain of operators, adhering to a code of conduct based on international best practices, in order to ensure the end customer an environmentally-friendly event based on three principles: sustainable event management; innovation and seeking new, quality solutions that adhere to the “green meeting” model; partnership or a commitment to develop a network of professional products and services geared to sustainability. And, to make the experience even more sustainable, suppliers of the various services for the educational event – from hotels to restaurants to transportation – have been asked to use local products at 0 km, avoid the use of disposable materials, and take care to avoid waste. Even the paper material used for the educational program is FSC-certified paper. Among the leisure activities planned, guests – led by a qualified Cycle-guide – will tour with pedal-assisted bicycles along Lake Varese, as an alternative in case of bad weather they will enjoy a guided tour of Villa Panza and its contemporary art collection.

 Ville Ponti focuses on environmental values. A jewel nestled within the luxuriant green of a centuries-old park, the Ville Ponti Congress Centre, which allows visitors to fully experience the opportunities made available through the culture of ‘green’ management, is almost a “conditio sine qua non“. A challenge for Chamber of Commerce special agency, Promovarese, is the management of this impressive complex of three buildings from different eras – Villa Andrea, Villa Napoleonica and the Sellerie – surrounded by a 56-thousand-square-meter park containing a multitude of rare plant species. There are no less than 23 conference rooms, one of which can accommodate up to 400 people. The facilities are easily accessible and also extremely attractive for their prestige and versatility, with the latest technology and quality services on offer. The entire conference center is adapted to the principles of environmentally sound management, with particular attention to conference and post-conference activities. Their adherence to Lago Maggiore Green Meeting’s code of conduct ensures the full and complete application of these principles, from using local seasonal products and local services to putting into practice water and energy conservation measures, to the sound management of waste and the use of rechargeable, electric motor vehicles for transport. This is a management that focuses on “green” and which aims to be at the industry forefront, combining the best use of the tools of technological development with the goals of respect for and enhancement of the environment.

Hospitality and Sustainabilty: the main trends for the global meeting industry

Empty chears put in big circle on green lawn

As the end of 2012 is approaching, it’s now time to take stock of the main trends regarding the hospitality in the global meeting industry.
Among the more active industry segments we find telecommunication, education and energy.
Hotels and resorts are starting to be more selective with the bookings and mostly prefer larger meetings. Because of this requests’ resumption, planner can’t now expect to get premium space at bargain prices as it was possible during the last years.
And what about luxury?
While the word “luxury” in no more perceived as an offense, meeting planners are paying a great attentions to the budget. Therefore, we shouldn’t expect to immediately go back to the old standards.
Planners are now looking for creative, different spaces where to meet. Meeting chairs and accessories are no longer requested while informal, nice spaces are asked.
For sure, connection is becoming increasingly important. The spread of tablets and smartphones makes the wifi connection an essential service to be provided.
As prices slowly begin to rise, planners are looking for customized packages and for venues where to optimize time and resources.  For instance, for a team building meeting, a well-equipped venue will be surely preferred to another, less comfortable, one.
And, while the international competition continues to grow, big companies are more likely to invest resources in training: to be skilled becomes an essential competitive advantage.
Another trend deals with destinations. As we have seen, the meeting industry is recovering from a crisis period.
Meeting planners are still cautious and therefore affordable destinations are preferred.
Last but not least, many companies are now looking for more sustainable meetings. The new trend of Socially Responsible Meetings represents a challenge for all the hotels and resorts. As Corporate Social Responsibility becomes increasingly important, the venue’s sustainability is likely to become a key factor in driving clients.
According to MPI’s last white paper, on the future of meeting, “The future will require meeting professionals to understand people, their differences and their needs in terms of face-to-face communication—and data will lead the charge.  Meeting professionals
can also expect more virtual and hybrid meetings and will need to innovate and focus on value. Travel affordability and sustainability will pose challenges, and while experts agree that people will continue to need to meet in person and online, the value of these meetings will need to outweigh their significant costs.”


Lago Maggiore Meeting Industry



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